The Google DFP or DoubleClick for Publishers (DFP) is a free hosted ad serving and management solution that helps you manage your online advertising business. Following is a list of the features of DFP Small Business:
1. Ad trafficking and delivery
2. Inventory management
3. Revenue optimization
4. Inventory forecasting
5. Reporting
6. Intuitive user interface
7. Powered by Google
8. Significant cost savings
Tags: Google, DFP, Software, Small Business, Publishers
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