Lecture Notes of Basic Marketing: A Global Managerial Approach by Stanley J. Shapiro

Lecture Notes of Basic Marketing: A Global Managerial Approach by Stanley J. Shapiro

The power point slides, lectures notes, end-of-chapter question, sample chapters and table of contents of Basic Marketing: A Global Managerial Approach by Stanley J. Shapiro can be downloaded from the Information Center/ Course Website of the McGraw Hill. The information centre if available at the following official site of mcgraw hill:

http://highered.mcgraw-hill.com/sites/0070887292/student_view0/chapter10/electronic_lecture_notes.html


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