IBA Global Market Entry Strategies Workshop

The Center of Executive Education (CEE, IBA), has announced the schedule for the upcoming workshop on "Global Market Entry Strategies". Following are the details:

Date January 23, 2014
Time: 9:00am - 5:00pm
Venue: CEE@IBA,Karachi

Features: Participants will learn how to:
1. Assess their company's readiness for international markets.
2. Identify needs to adapt their products for foreign environments.
3. Select the ideal target market for their company and product
4. Choose the best market entry mode.

Workshop Fees: PKR 25,000/participant
Inclusive of Course material, IBA Workshop Certificate, Lunch, Refreshments,Group Photograph & Business Networking

Discount Policy
*10% Discount for 2 or more than 2 participants from the same organization **15% Discount for 5 or more than 5 participants from the same organization

About IBA: The Institute of Business Administration (IBA) is the oldest business school outside North America. It was established in 1955 with initial technical support provided by the world famous Wharton School of Finance, University of Pennsylvania; later, the University of Southern California set up various facilities at the Institute and several prominent American professors were assigned to the IBA. The course contents, the curriculum, the pedagogical tools and the assessment and testing methods were developed under the guidance of reputed scholars from these two institutions. IBA has jealously guarded the high standards and academic traditions it had inherited from Wharton and USC while adapting and adjusting them with the passage of time. A large number of Pakistani faculty members received advanced degrees from Wharton and the University of Southern California.

About CEE: The Center for Executive Education offers Executive programs public sector, non–profit sector and private sector executives, organizes customized courses for the corporate clients and holds short courses on emerging issues and themes for those engaged in business. The Center for Executive Education (CEE) aims at helping organizations gain a competitive advantage by developing their most important resource - their people. It is a nucleus for activities designed to enhance organizational effectiveness through training and developing professionals in various disciplines and equipping them with the tools and knowledge to improve their managerial skills. The programs offered are designed to strengthen the participants’ leadership skills with a focus on personal development, productivity improvement and strategic thinking. The Center specializes in executive education and management development activities through open-enrollment courses, client- specific customized programs and consultancy.

Tags: University, College, School, IBA, Conference, Fee

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